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This Concept Map, created with IHMC CmapTools, has information related to: SBIR - Problem, What's the role of Creative Class Talent, Central Problem -- Many Rural Places have a labor shortage Our answer Need to retain & attract a younger demographic, Salary & Benefits usually focus on Ed/Training, Central Problem -- Many Rural Places have a labor shortage Traditional Responses are Business/HR, Shortage of New Residents caused because Urban people have misconcepts of rural, Urban people have misconcepts of rural which include there are no opportunities, Aging Pop. resulting from Outmigration by younger people, Central Problem -- Many Rural Places have a labor shortage Reasons for shortage Aging Pop., Shortage of New Residents caused because New residents don't stick around, Central Problem -- Many Rural Places have a labor shortage Reasons for shortage Shortage of New Residents, Aging Pop. resulting from Baby Boomer's retiring, New residents don't stick around because Amenities don't exist, New residents don't stick around because Others -- need research, Outmigration by younger people caused because previous job availability, What's the role of Creative Class Tolerance, Business/HR usually focus on Ed/Training, Rural Communities usually focus on Advertising "this is a great place to live" without understanding what people are looking for in a community, Outmigration by younger people caused because perceptions of the lack of opportunity, What's the role of Creative Class Technology, Central Problem -- Many Rural Places have a labor shortage Traditional Responses are Rural Communities